Key UX User Experience Statistics For 2023-2024

User Experience Business Statistics:

  • 68% of users abandon a brand because they feel the company is indifferent to their needs.
  • 74% of businesses believe that user experience is crucial for increasing sales.
  • A business without a website could lose up to 80% of potential customers.
  • A one-second delay in page response can cause a 7% drop in conversions.
  • For every dollar invested in website UX, businesses can expect a return of up to $100.
  • Improved UI can boost your website’s conversion rate by 200%, while better UX design can lead to a 400% increase in conversions.
  • Over 70% of small businesses don’t utilize call-to-action (CTA) buttons on their websites.
  • Slow-loading websites result in a $2.6 billion revenue loss annually.

 Content User Experience Statistics:

UX Content stats

  • 14.7% of the world’s top websites also use WordPress.
  • 34% of customers may make impromptu purchases after encountering personalized content.
  • 39% disengage from content if images don’t load or the loading time is excessive.
  • 45% of users appreciate content that displays well on all devices.
  • 54% of users prefer content tailored to their interests.
  • WordPress, the leading content management system (CMS), accounts for 39.5% of all websites online.

User Behavior and Experience Statistics:

User behavior stats for UX

  • 44% of customers share negative online experiences with friends.
  • 63% of individuals prefer messaging an online chatbot for interacting with businesses or brands.
  • 70% of users appreciate relatable humor used by companies.
  • 86% of visitors want more product information on a company’s website.
  • 88% of online consumers claim they won’t revisit a website after experiencing poor user experience.
  • A website’s aesthetics influence its credibility for 75% of customers.
  • Before visiting a store, 46% of consumers check a business’s website or online inventory.
  • If a chatbot fails to resolve an issue, 79% of users would like to speak with an actual person.
  • Web pages with videos keep visitors engaged 88% longer.
  • With 420 million global users, ad blockers are primarily adopted due to inadequate user experience caused by ads.


User Experience Design Statistics:

Stats on UX in web design

  • 13.51% of businesses spend $5,000 to $6,000 on web design.
  • 24.3% of companies allocate $2,000 to $2,500 for web design.
  • 41% of customers prefer simple website design, while 59% seek impressive design.
  • 48% of visitors view a website’s design as the most critical factor in determining a brand’s credibility.
  • According to 54% of marketing professionals, ad clutter is the most significant barrier to excellent user experience.
  • Design influences 94% of a website’s initial impressions.
  • Design issues account for 94% of unfavorable user feedback.
  • Site features and functionalities influence web design costs for 61.5% of businesses.
  • UX design affects web design costs for 46.1% of companies.


Mobile User Experience Statistics:

Stats on mobile UX

  • 50% of users will use a website less if it isn’t mobile-friendly, even if they like the business.
  • 52% of users are less likely to engage with companies needing more responsive mobile design.
  • 67% of mobile users prefer purchasing products from mobile-friendly sites over competitors.
  • 73% of mobile internet users have encountered slow-loading websites.
  • 80% of mobile users shop online using their smartphones.
  • 85% of users believe a business’s mobile website should be better than its desktop version.
  • 90% of all mobile site visitors begin scrolling within 14 seconds, with 50% starting within 10 seconds.
  • 96% of users have encountered non-mobile-optimized sites.
  • Mobile site visitors tend to leave a page taking over three seconds to load 53% of the time.
  • Poor mobile optimization frustrates 48% of users.

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